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Insights & Data Analytics Manager

FrieslandCampina Nigeria (On-site) Jan. 10, 2025 full-time
Full Job Description
Job number: 55262Job DescriptionInput in Strategic Presentations:Consistent support for the marketing team with Data & Analytics to answer business questions for strategic reports and presentations (12Q, Phoenix, 10-year projection, etc.) through the triangulation of the data sources.Data Driven Decision Making:Champion the coordination and execution of the DDDM Learning Journey (webinars and masterclasses) for Nigeria; including taking on the lead facilitator role for the 3rd wave. Three waves have been concluded so far.iSearch Analytics:Led the onboarding and training of the commercial team, and drove the adoption & usage of the platform and one-on-one support for platform users in 2023.Automation of Business Reporting:Initiated the automation of business reports in Power BI dashboards to scale the efficiency (reduced manual effort) of reporting; training and support on the use of internal and external data tools & platforms in February 2024.Delivery of monthly and quarterly business reports to the commercial team for all business categories – MBR, BPMS, Monthly penetration tracker, etc.Data tools and Platforms:Support the commercial team with access to and navigation of internal and external data tools and platforms – Euromonitor, Kantar WPO, Eeezy portal, CPR/iSearch, etc.Data Governance:Support I.T. business analysts with the DDDM Model evaluation to evaluate and track the Data & Analytics Maturity level for Nigeria (marketing).Growth Recovery Strategy:Support stakeholders with insights to develop strategies for recovering our market share across all our categories – analyzing competitors' strengths, weaknesses, pricing strategies, and market positioning, guiding strategic adjustments.Manage Internal sensory tests and analysis to support product development or reengineering, in order to win in trade.RequirementsCandidates should possess a B.Sc Degree / HND in relevant fields - Marketing, Social Science, etc.Master’s Degree will be an added advantage10+ years in relevant fields in insights and consumer marketing management in FMCGHighly developed analytical/conceptual and problem-solving skills to build and present strategies, commercial/marketing plans, financial impact scenarios, and control measures.Strong insight background with the ability to make data-driven decisions and convert insights to strategyDeep understanding of economic realities of delivering and practical winning ways in a VUCA(Volatile, Uncertain, Complex, and Ambiguous) environmentKnowledge of regional and cultural nuance in NigeriaProficient in EnglishWhat we offerA dynamic, challenging, and innovative work environment.We believe in nourishing growth and offer training and personal development.Competitive remuneration package
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