Full Job Description
<p><strong>Job Objective</strong></p><ul><li>The Brand/Corp Comms Mgr will assist the Head of Communications with activating and managing all aspects of Brand building/ PR Housekeeping internally and externally.</li></ul><p><strong>Key Deliverables</strong></p><ul><li>Work with the Head, of Communications HC in crafting and implementing Brand strategies/initiatives to achieve the vision, plans and objectives of the Organisation.</li><li>Plug-identified Brand Communications and PR gaps in the organization.</li><li>Create and service channels to showcase our timeless values, our impact, and events and occurrences we want the world to know.</li><li>Coordinate the implementation of agreed Brand Activation programs to enhance the reputation of the Organisation brand and its sub-brands.</li><li>Support the comms team with Classic/Evergreen organization content to drive visibility.</li><li>Focus on the good that the Organisation is doing i.e. lives changed, socio-economic testimonies, and propose channels outside the usual through which they can be mined to build our reputation.</li><li>Support the amplification of our impact entities - PEF, PLLI, etc</li><li>Work with the Head of Comms to develop and drive Sustainability strategy- connect what we do to the SDGs and project that, creating avenues to do so.</li><li>Work with HOC to evolve a PR strategy for the Organisation, her subsidiaries, and the PG brand.</li><li>Implement said strategies to achieve defined objectives Media pitches, release writing, events mgt, follow-up on features, etc</li><li>Work on press and media relations with a view to forging meaningful relationships that align with the objectives of the Organisation.</li><li>Pitch and secure relevant quarterly media features on local/regional/international platforms.</li><li>Maintain the public relations function of the Organisation, establishing and maintaining active relationships with secular, denominational, and interfaith media.</li><li>Work with team lead to develop and manage the annual PR communications/publicity budget.</li><li>Crisis mgt: Put steps in place to avert incidences that can impact the Organisation and the global lead brand negatively and in the event that they happen, have a plan in place to address them.</li><li>Create PR events/initiatives and key into existing events.</li><li>Ensure brand alignment and compliance, in culture, in touchpoints, and across board in expressions.</li><li>Work with HR on Organisation employer branding image.</li><li>Ensure a wide understanding and awareness of the brand standards.</li><li>Enforce brand standards across touchpoints and flag defaults that will impact us across expressions, engaging with stakeholders to this end.</li><li>Ensuring brand integrity in all areas.</li></ul><p><strong>Requirements</strong></p><ul><li>First degree from a reputable university with a minimum of 2:1</li><li>A post-graduate degree in Communications, Journalism, International Relations/Public Affairs, Journalism or other related disciplines is advantageous</li><li>Minimum of 7 years experience in Brand Mgt, Communications role</li><li>Track record working on and directly responsible for</li><li>Brand Strategy and Execution.</li><li>Experience working with a high-performance cross-functional team in a Brand marketing/communications/publicity in manager capacity.</li><li>Experience working with and enforcing Brand Guidelines</li><li>Experience working with multimedia, social media, web design, graphics, and other communications/publicity management teams</li><li>Experience working with a production team.</li><li>Experience working with media press stakeholders.</li><li>Proven writing and editing skills. Writing skills include copywriting, screenwriting, editorial writing, writing press releases etc.</li><li>Excellent command of written and spoken English</li><li>Ability to convey complex ideas in a creative, clear, direct, and lively style.</li><li>Strong diplomatic, interpersonal, and team skills</li><li>Strong organizational and problem-solving skills</li><li>An in-depth understanding and problem-solving approach to project management as it relates to complex, multifunctional project</li><li>Knowledge and applied work experience in Brand building and mgt principles sufficient to execute, lead or advise others.</li><li>Ability to prioritize, work well under pressure and capably handle/juggle multiple tasks within tight deadlines.</li><li>Demonstrates creative and critical thinking skills</li><li>Strong relationship management, strategy development, project management, problem-solving and change management skills.</li></ul>