<p><strong>Job Description</strong></p><ul><li>We are seeking a results-driven eCommerce Officer. In this role, you&rsquo;ll lead our online retail strategy and enhance our website&#39;s visibility.</li><li>You will oversee and be responsible for the eCommerce operations while implementing effective SEO strategies to drive traffic and increase conversions.</li><li>You will collaborate with marketing, web development, and content teams to achieve business objectives and ensure a seamless customer experience.</li></ul><p><strong>Key Responsibilities</strong></p><ul><li>Oversee the overall eCommerce strategy to improve the online visibility of the brand, achieve sales targets, and enhance customer experience.</li><li>Possess a strong knowledge of the eCommerce space including competitive strategies, marketing strategies, product development, consumer research, usability best practices, and industry trends.</li><li>Manage day-to-day eCommerce operations, including product listings, inventory management, and order fulfillment.</li><li>Monitor and analyze website performance metrics, including traffic, conversions, and revenue, and make data-driven decisions to improve results.</li><li>Synthesize information to clearly communicate key learnings, actionable strategy, and testing opportunities, and recommend new opportunities to internal stakeholders and partners.</li><li>Collaborate with cross-functional teams marketing, logistics, customer service to ensure a seamless shopping experience.</li><li>Provide guidance and support to other team members on e-commerce SEO best practices and strategies</li><li>Optimize website content, product descriptions, and metadata to improve search engine rankings. Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li></ul><p><strong>Requirements</strong></p><ul><li>3+ years of experience in e-commerce management, digital marketing, and SEO Experience in the retail fashion industry is an added advantage</li><li>Proven track record of driving online sales and improving website rankings.</li><li>Proficiency in eCommerce platforms e.g., Shopify, WooCommerce and digital marketing tools e.g., Google Analytics, SEMrush.</li><li>Familiarity with popular Content Management Systems such as WordPress, Shopify, Magento, HubSpot, etc.</li><li>Knowledge of Google Ads, Microsoft Advertising, Instagram, FaceBook, and LinkedIn advertising platforms</li><li>Google AdWords and Google Analytics certifications a plus</li><li>Ability to build reporting based on web behavior and key SEO metrics</li><li>Able to effectively operate and complete complex tasks with minimal oversight</li><li>Strong creative aptitude, including a keen eye for design and copywriting</li><li>Strong visual, and verbal presentation analytical skills with the ability to interpret data and make informed decisions.</li></ul>